New Entrant of the Year
Recognizes an operator or service provider (mobile, wireless, fixed, or ISP) launched in Africa in 2010, or at the end of 2009, who in a short time has achieved commercial success.

Best Network Improvement
Recognizes a successful initiative taken by an operator, or a successful product/solution offered by a telecommunications vendor, which has significantly improved a network in Africa since the end of November 2009.  This improvement could have been aimed at improving quality, cost-efficiency, or increasing coverage, etc.

Best New Service
Recognizes a popular new service launched in an African market by an operator/service provider (mobile, wireless, fixed or ISP) or telecom solutions vendor, since November 2009, which has offered significant new prospects for revenue increase & customer satisfaction.

Best Cost Efficiency Solution for Africa
Recognizes an outstanding new product from a telecom solution vendor, or offering from an operator/ service provider (mobile, wireless, fixed or ISP), which has enabled greater cost-efficiency in the provision of telecoms services in Africa since November 2009.

Green Telecoms Award
Recognizes an outstanding initiative or product which has improved telecommunication services in Africa with an environmentally-friendly approach since November 2009.

Best Solution for Rural Services
Recognizes an initiative taken by an operator/service provider (mobile, wireless, fixed or ISP) or telecom solutions vendor, which has significantly improved access to telecommunications in a rural area in Africa since November 2009.

Best Marketing Campaign
Recognizes an effective marketing campaign, including new brand launch, advertising campaign, or innovative distribution strategy, launched by an operator in Africa since November 2009.

Telecom Innovation of the Year
Recognizes a truly innovative new service, strategy, product, consumer offering or other initiative launched in Africa since November 2009; this award looks to the thought leading players in Africa who achieve outstanding results thanks to a fresh approach.

Best Pan African Initiative
Recognizes an initiative taken by an organisation or a group of organisations to improve telecommunications services at a regional or continental level across Africa since November 2009.

Changing Lives Award
This special award recognizes an inspiring initiative that has significantly impacted African telecommunications in the community and contributed to economic and social development since November 2009.

To enter the awards visit the entry page or email louisa.rogers@informa.com for further information.